google-site-verification: googled26167e41456f968.html Businessinsider: Text Analytics Market Leading Growth Drivers, Emerging Audience, Segments, Sales, Profits & Analysis

Thursday, April 28, 2022

Text Analytics Market Leading Growth Drivers, Emerging Audience, Segments, Sales, Profits & Analysis

 

Drivers and Restraints

The need for a market for text analytics is increasingly rising on a global platform. The factors fueling the development of the market for text analytics are a growing need for social media analysis, effective brand building and a rapidly increasing big data market. Due to its multidisciplinary application including multiple domains such as e-commerce, IT, telecommunications, government , healthcare, BSFI, and others, the inclination to adopt text analytics drives the global Text Analytics Market Growth largely. Text analytics beneficial aspects such as market research, competitive intelligence, brand-reputation management, customer service and support and others are acting as demand creators for text analytics in the global market. According to the global market report, the Text Analytics Market Forecast has expected growth by USD 9 Billion by 2023. Along with this, there is an expected increment in the CAGR of 17% between 2017 and 2023.

The omnipresent availability of unstructured data in the form of online news, forums, tweets and others drives the market for text analytics that has competitive advantages for the companies. During the forecast period, the growing demand for actionable insights derived from real-time data analysis that are used in tactical approaches for business growth is projected to propel the expansion of the global text analysis market.

On the other hand, the increasing availability of data analytics software, high costs and lack of awareness among stakeholders as text analytics is an emerging technology that is likely to act as constraints on the global text analysis market.

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Segmental Analysis

The text analytics market has been analyzed on the basis of components, deployment, application, and vertical.

Based on component, the text analytics market is bifurcated into software and services. The services segment comprises managed services and professional services.

On the basis of application, the text analytics market is segmented into marketing management, workforce management customer experience management, documentation management, along with risk and compliance management.

Based on deployment, the text analytics market is bifurcated into on-premises and cloud. Given the high-security risks of cloud-based deployment models, the on-premises deployment model is largely adopted by governmental organizations. Whereas the cloud-based deployment model is slated to account for the largest market share in the global text analytics market during the forecast period due to the increasing demand on the global market for cloud-based solutions.

Based on vertical, the global text analytics market is segmented into BSFI, IT and telecommunication, retail and e-commerce, government, manufacturing, travel and hospitality, energy and utilities, and others.

Regional Analysis

The global market geographic overview was conducted in four major regions including Asia Pacific, North America, Europe, and the rest of the world. North America is expected to account for the highest market share, it has been noted. Due to the technologically advanced industrial infrastructures and the rapid growth of digital channels such as social media and e-commerce in this area, the North America region dominates the global text analytics market. In comparison, Asia-Pacific is expected to expand at the fastest pace over the forecast period. Owing to the rapid growth of mobile technology and increasing population on social media platforms, North America will witness significant competition from the Europe region during the forecast time period. Owing to the easy adoption of advanced technologies and growing demand for cloud-based solutions in this region, the Europe region stands second in the global text analysis market.

Competitive Analysis

The major market players functioning in the global market as identified by MRFR are IBM Corporation (US), SAP SE (Germany), SAS Institute, Inc. (US), Clarabridge, Inc. (US), OpenText Corporation (Canada), Megaputer Intelligence, Inc. (US), MeaningCloud LLC (US), Luminoso Technologies, Inc. (US), KNIME.com AG (Switzerland), Infegy, Inc. (US), Averbis (Germany), Lexalytics, Inc. (US), Bitext Innovations S.L.(Spain), among others.

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Text Analytics Market Research Report: Information by Technology (Hall Effect, Magneto Resistive, Variable Reluctance), By Application (Automotive, Industrial, Aerospace & Defense, Consumer Electronics) and Region (North America, Europe, Asia-Pacific, Middle East & Africa, and South America)—Forecast till 2030

Study Objectives:

  • The market share report provides a detailed analysis of the market structure by considering all the market segments and sub-segments. It offers insight information of market growth.
  • The market share report covers in-depth information on the factors that affect the market growth and also the factors that drive the market. 
  • This market share report is prepared after analyzing the current market rate, past market scenarios, and reports. It provides a segmental overview of the region that includes North America, Europe, Asia, and the Rest of the World (ROW).
  • The market trends report provides the country-level analysis of the market and the strategic key profiling of the market on the basis of Component, Application, Component, Deployment, and vertical.
  • This market trends report is prepared by the multiple key players who comprehensively analysis comprehensively analyzing their core competencies. 
  • This market trends report also provides an analysis of the competitive developments by including strategic alliances, joint ventures, mergers and acquisitions, new product developments, and research and developments. 

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